Our Philosophy

Our investment approach is shaped by six core beliefs. By following these principles we aim to maximise clients’ portfolio returns while minimising their investment risk:

  • Value – we invest where we think the price does not reflect fair value.
  • Size – smaller companies (on average) offer greater growth potential.
  • Fundamental – analysis is needed to appraise the quality of earnings and estimate fair value.
  • Independent – we ignore market noise and current fashions. We diverge significantly from the index.
  • Patient – we wait for the right investment opportunities before investing.
  • Long term – frequent trading increases costs and is not the same as good investing.

Who We Work With